How to Create a Marketing Plan for your Freelance Translation Business in One Hour
07/27/2020
Episode 252: What Agencies Want from Translators
08/10/2020
This is the fourth part in a series of reruns this summer of episodes with tons of value that you might have missed.
This episode is a continuation of episode 10, where I discussed how to create a website to market your translation services, what content to include, and how to optimize the website for search engines. Some of the listeners wanted me to dig deeper into websites for translators and provide more tips, so in this episode, I focus on how you can use your website more effectively to market your translation services. If you feel that you would like me to go further in-depth on any of the topics I discuss today, please let me know.
In this episode we discuss the following:
- What you want to happen when someone visits your website
- Optimizing the website with the buyers, your sales and SEO in mind
- Google Analytics and how it can help us
- How to drive traffic to your website
- How to create credibility and engagement with the visitors
Useful links mentioned in this episode:
- Episode 10: Tips for optimizing your website for marketing translation services
- Episode 32: The latest SEO tips for translator websites
- Episode 22: Information products and added client value on your website
- Create a website for your freelance translation business – on-demand video
Hopefully you got some more tips for marketing through your website here. If you have any questions or would like me to focus more on any of the topics discussed in this episode, please send me an email to tess@marketingtipsfortranslators.com, or post a comment below. If you have a second, I would also appreciate if you took a moment to post a review on iTunes or Stitcher, which would both encourage me to do better and make the podcast more visible. More information on websites for translators and marketing can of course also be found in “The Marketing Cookbook for Translators”. Have a wonderful week!
If you would like to learn more about how to optimize your website, LinkedIn profile, and use content marketing to attract clients to you online, you can also check out my new on-demand mini-course:
In this course, we give you step-by-step instructions and give you feedback on your online presence and strategy, so go check it out!
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