Episode 66: Keeping your business finances in check for freelance translators – Interview with Jenni Syrjälä
09/14/2015Recipe-2.-SMART_GOALSdocx.docx
09/25/2015Social Media marketing is one of the cheapest and fastest ways to create a connection with potential clients and showcase your expertise. But you can also use social media to network with colleagues and keep up to date with industry news. Many of us use it very sparingly though, due to lack of time. In this episode we are talking about how to streamline our social media marketing and presence so we can become more efficient and spend less unfruitful time on these tools.
In this episode we cover the following:
- Recommended tool to manage multiple social media channels efficiently
- How to find content to post on social media
- How often to post content on different platforms
- How to create relationships with potential clients through social media
- How to monitor and analyze my social media marketing
- What to look for in reports and analytics
I have personally used these tools and can attest to the possibility of finding clients, but above all of networking and learning through social media. We can use all the tips we can get to streamline the time we spend on social media. I hope you enjoyed the episode. Check out the other free resources on this website too, and feel free to contact me if you have any comments or questions.
Gala Gil Amat is a translator working from English, French, Catalan and Polish into Spanish, who combines freelancing with the studies in Translation and Interpreting in the University of Alicante (Spain). Her passion for the Social Media world introduced her to this discipline and made her attend some courses on this subject, obtaining several diplomas and offering her the possibility to work for international companies as a Digital Marketing and Social Media Marketing Consultant. She is also a Google Analytics Certified Professional and a Hootsuite Certified Professional. She runs her own video blog for translators and interpreters, www.transgalator.wordpress.com. You can find her on Twitter as @transGalator, Facebook page “Transgalator” or connect with her on LinkedIn.
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1 Comment
Thank you for this very informative interview which gave me some tipps and ideas of how to improve my use of social media channels. It was a pleasure to listen to Gala’s explanations about effectively managing different channels every day. Great episode again!