Episode 178: Super Effective Emails to Reach Your Dream Clients

Freelance Translator Business: Marketing Tips for Translators and Companies

How to find more or better translation companies/agencies
08/03/2018
working too much for too little pay
Episode 179: How to Get Out of Working Too Much for Too Little Pay – Interview with Caroline Alberoni
08/13/2018
How to find more or better translation companies/agencies
08/03/2018
working too much for too little pay
Episode 179: How to Get Out of Working Too Much for Too Little Pay – Interview with Caroline Alberoni
08/13/2018

Episode 178: Super Effective Emails to Reach Your Dream Clients – Interview with Anastasia Kozhukhova

In this episode we talk about how to write super effective emails when we reach out to potential clients. This is still one of the most important marketing methods for freelancers. Email is not dead. It is still an effective marketing channel. The success of your business depends on how you communicate with clients. Email gives you an opportunity to impress the client with your language skills.

Important things mentioned in this episode:

  • Common mistakes freelance translators make when writing emails to prospective clients
  • What to write in a LinkedIn invitation
  • What to write in a quote for a job
  • What to write when contacting translation agencies
  • What to write when contacting direct clients to create partnerships
  • How to research clients on LinkedIn

Useful links mentioned in this episode:

My favorite quote from Anastasia today is: “The more people we try to reach with the same message, the less effective the message is.”

It’s important to be able to communicate effectively by email. It is still one of the most common ways we communicate with our clients. By adding personality and expertise to our business emails, we can create more of a connection and stand out.

Bio:

Anastasia Kozhukhova is a certified English to Russian Marketing Translator and Transcreator working with a tight team of linguists under her brand – AK Translating. Member of professional translators’ associations. By cooperating with high-end clients from various countries and working in partnership with European Marketing Experts, she learns a lot about international Marketing and current business tendencies which she actively uses in her translation business. Moreover, Anastasia runs a series of courses for translators on ProZ.com, helping freelance translators increase their income and become really appreciated professionals.

 

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