From Translation Qualifications to Benefits – How to Communicate Customer Value
03/04/2019Episode 199: Marketing Your Translation Services on Social Media
03/25/2019In an ideal translation world, all translators would only work for high-paying direct clients, so-much-so that we’d only need to work two or three days a week and the rest of the week would be spent relaxing. Many translators wonder how to attract direct clients, and it’s a hurdle that many struggle to overcome. Most translators would love to work with more direct clients, but the question still remains: How and where do you find direct clients? That is what is covered in this episode.
Important things mentioned in this episode:
- How to determine who our direct clients are
- How to research and find direct clients
- Resources we need to market to direct clients
- How to make sure direct clients find us
Useful links mentioned in this episode:
- How to Market Your Translation Services to Direct Clients You Cannot Meet
- How to Get Your first 3 Direct Clients
- First Steps to Finding Direct Clients – Free e-book
If you find that you are lost in overwhelm or don’t know where to begin, always work on narrowing down your target audience. Narrow it down to a very specific niche and/or location and start from there.
To help you out, I’ve provided a worksheet for you where you’ll define who your ideal direct client is. This is no easy task, but with the help of my step-by-step worksheet, you’ll have a much better idea and strategy. Fill in the form below to get your free worksheet:
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