Episode 231: Ask Me Anything - Content Marketing and Online Credibility

Freelance Translator Business: Marketing Tips for Translators and Companies

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market to translation buyers
Episode 230: How Translation Companies Market to Translation Buyers – Interview with Jaime Punishill
01/13/2020
Lets talk about freelance translators and mobile marketing.
How to Use Mobile Marketing for your Freelance Translation Business
01/27/2020

Episode 231: Ask Me Anything – Content Marketing and Online Credibility

Every once in a while I ask you what questions you have about marketing your freelance translation business that you would like me to answer. This is the first episode in a series where I will answer your questions. In this episode I answer questions about content marketing, online credibility, and LinkedIn contacts and prospects.

Important things covered in this episode:

  • Content marketing – how to use it, what to write or talk about
  • Tips on how to implement a content marketing strategy
  • How to stay credible online
  • Tips to prove your credibility
  • LinkedIn strategy tips – who to connect with – clients, translators, or both
  • Finding time to reach out to prospects
  • How to deal with time-consuming project management systems online

Content marketing can be a very useful tool to attract your ideal clients to you. To help you start using content marketing, here’s a five-step checklist with actions and strategies to help you create and promote your client attracting content. Click the button below to download this handy-dandy checklist:

Here’s also a link to a content marketing resource guide that I’ve personally found useful:
https://mention.com/en/blog/content-marketing-resources-roundup/

I also talked about LinkedIn’s Sales Navigator as a way to find and contact prospects on LinkedIn. Here’s a link with more information: https://business.linkedin.com/sales-solutions/sales-navigator#Target

Thank you to Paolo, Sebastian and Ecegul for the questions covered in this episode. I hope you and the other listeners found the answers and tips useful. If you have any questions or feedback, please do not hesitate to email me or comment below.

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