In this episode I share some insights from the book The Freelance Content Marketing Writer by Jennifer Goforth Gregory. I am constantly trying to improve my marketing knowledge and skills and when I read this one, I found myself nodding and agreeing most of the time. Jennifer explains really well why we need a marketing plan and what it can look like. She also shares reasons what we might be doing wrong if we’re not getting the results we want.

Important things mentioned in this episode:

• Why we need a marketing plan
• What a marketing plan can look like for ramping up our client contacts
• Three common mistakes we do that sabotages our marketing

Useful links mentioned in this episode:

• The Freelance Content Marketing Writer by Jennifer Goforth Gregory

I hope these tips will encourage you to work on your marketing plan, hone it, revise it, create it and follow it. Now when I share this information, I’m not sharing it just for you, I’m focusing on it because there are many of these things I need to do too.

Now here’s your one thing to do for this week. Create a list of marketing activities you want to do during the next 3 months. Break them down into weekly activities. Make sure they’re easy to do and follow up on. If you want accountability, feel free to share them in the Facebook Group Marketing Tips for Translators Community so we can hold each other accountable and follow up.

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